Website design & development

Websites built around your business, not a template.

A website should make it obvious what you do, who you do it for and why someone should call you. I build and rebuild small business websites that are structured for search, easy to update and written in plain language.

What's involved

Structure and service pages

A page for each service that matters, organised so both customers and search engines understand your range of work.

Copy that sounds like you

I can write the website copy with you, based on how you actually describe your work to customers.

Search foundations from day one

Titles, descriptions, headings, internal links, sitemap and indexing set up as the site is built, not bolted on later.

Built to convert

Clear enquiry paths, fast pages, mobile-first layouts and calls to action that suit how your customers get in touch.

Who this suits

  • +New businesses that need a first website
  • +Businesses with an old site that no longer reflects the work
  • +Businesses whose site looks fine but generates no enquiries

How it works

  1. 1.Understand the business, services and customers
  2. 2.Map the pages and the enquiry path
  3. 3.Design, build and write
  4. 4.Launch with Google and search foundations in place

Delivered by Chloe Yates directly, Australia wide, remote, with in-person work across Victoria.

Common questions

How much does a small business website cost?
It depends on the number of pages, whether copy and images are supplied, and what needs to connect to it. I'll give you a fixed figure after we've talked about what the site actually needs, rather than a package price before I know the business.
Can you rebuild my existing website?
Yes. Sometimes a rebuild is the right call, and sometimes the existing site just needs better structure and service pages. I'll tell you which one I think it is.
Will my website be set up for Google?
Yes. Search Console, indexing, sitemap, page titles, headings and internal linking are part of the build, not an upsell.
Can you write the website copy?
Yes. I'll usually draft it from a conversation about your services and customers, then work through it with you until it sounds like your business.
Do I own my website?
Yes. You own the domain, the content and the site. I'll make sure the accounts are in your business's name.
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Not sure what you need?

Don't know whether you need SEO, Google Ads, a new website or something else? That's completely fine. Start with the business, not the marketing service. I'll look at where you're currently at, what you're trying to achieve and what's most worth prioritising.

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Not sure what your business actually needs?

Start with a Digital Business Check. We'll review how your business shows up online right now and point out the biggest opportunities across your website, Google, search visibility, content and advertising.

View Services if you'd rather talk it through